Fans of the coconut sweet may find themselves disappointed after manufacturer Mars Wrigley announced it would be releasing a limited edition version of “No Bounty” Celebrations tubs.
The announcement came after the brand’s survey discovered just under 40% of customers want the chocolate treat gone.
Mars Wrigley allowed Bounty haters to return the unpopular sweet in return for Maltesers last Christmas.
They also said customers who have purchased a tub of Celebrations in selected Tesco stores would be able to swap it for the “No Bounty” alternative until the 18th of December.
However, the brand is not ready to give up on the treat completely, as it would disappoint the 18% of customers who named it their favourite.
Emily Owen, Mars Wrigley’s Head of Celebrations Festive Cheer, said: "You don’t know what you’ve got until it’s gone. And to those loyal, and secret, Bounty lovers out there, there’s still a chance they’ll make a return after the trial."
The manufacturer said its survey, which consulted 2,000 Brits aged between 18 and 65, suggested that 18% would feel irritated to find only Bounty bars were left in a tub, while 58% believed it would lead to a family argument.
Nearly 28% insisted that coconut should be kept away from chocolate treats in general.
The trial will be rolling out at 40 Tesco stores starting on the 8th of November.
